Monday, April 15, 2019
Strategy for Mobinil Essay Example for Free
Strategy for Mobinil turn out1. Given all the changes in the imperfectioning strategy for Mobinil over the years, has the Mobinil brand conveyed a consistent nub to customers? Is this a benefit or detriment as the mobile service returnr business moves antecedent in Egypt with the entry of Etisalat and Vodafone?In my opinion, Mobinil has conveyed a consistent meaning to customers because even after years of existing, they silence focus on their main mission providing reliable and simple services that increase interaction and meliorate communication. I believe that entry of Etisalat and Vodafone was a benefit, because even though Mobinil was not a monopoly anymore, it still could picture from competitors and improve their service to satisfy customers needs. Mobinil does researches to be aw ar of competitors strengths and weaknesses that help the company to stay successful.2. What is Mobinil selling? What be customers really buying?Mobinil is selling mobile devices and se rvices. Customers are buying ability to communicate and on-the-go connectivity core product. They are buying mobile devices and services actual product. While buying mobile devices, people also bulge warranties and instructions that help them with using the device augmented product.3. Will the many reasons for Mobinils success stretch forth to work with the increasing presence of Vodafone and Etisalat? Why or why not?In my opinion Mobinil ordaining still be successful because the company always does researches to know what competitors are doing, so they can provide better service for their customers. Mobinil now is the leader for mobile services in Egypt and I believe they will continue to improve their work because of their successful marketing strategy and customers loyalty.4. What futuristic strategic recommendations would you make to the Mobinil brand managers? Try to meet customer expectations and reach the desired level of excellence. Mobinil should also make more agree ments with networks in
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